Changelog
Follow up on the latest improvements and updates.
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new
Automation
AI Features
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AI automation: Knowledge base support

Big update to
AI automation
– you can now add your own FAQs, knowledge bases, help center articles
, and other docs to power your rules. Try it now
How it works
- Upload product-specific documents to the AI Automation rules.
- AI uses relevant details from those docs when creating replies.
Why it matters
- More accurate, on-brand answers with less manual editing.
- Automates more cases safely, so your team spends time on the tricky ones.
new
AI Features
Agent performance
Agent performance AI summary

We’ve added an
AI Summary
to the Agent performance
page, so you can see the story behind the numbers.How it works
- Analyzes all agent performance data for the selected period.
- Surfaces the top 3 positive and top 3 negative patterns.
- Writes a plain-language recap to spotlight standout contributors, improvement areas, and potential risks.
Why it matters
- With dozens of agents and metrics, it’s easy to miss signals – the AI Summary highlights what deserves your attention.
- It goes beyond rephrasing numbers – it adds analysis and practical suggestions you can act on.
improved
AI Features
Agent performance
Agent performance AI metrics

We’ve enriched the
Agent performance
page with new AI metrics, so you can see how much AI helps your team.What's new
- AI direct replies: replies generated by AI and sent to the store with no edits.
- AI-assisted replies: replies where AI features were used and an agent made any edits before sending. It also counts replies written manually or from a template where any AI tool (e.g., Improve, Shorter, Longer) was used.
improved
Exec report
Exec report update: new metrics and cross-links

We’ve refreshed the
Exec report
to give you a clearer snapshot of your most important app metrics.What's new
- New ratingmetric: shows the average of ratings received in the selected period, making trend analysis across apps simpler.
- Cross-linkson every metric: jump straight to Rating analysis, Reviews feed, Semantic analysis, and more for deeper insights.

Why it matters
In-app events such as updates, promotions, and seasonal launches drive visibility and downloads in app stores. You can now track and explore these events for
your own apps
and competitors
directly in AppFollow.What’s included
- Discover in-app events for any app, including your own and your competitors.
- Access key details like event name,type,duration, andregion.
- View visual assets including icons and images.
- Monitor upcoming, active, and past events — all in one place.
- We are already working on providing even more tools.
How to use
Open any app profile in AppFollow and scroll to the
In-app events
section to view a full list of events with their current status and details. Read more
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Custom reporting is now called Benchmark report

The
Custom reporting
page now has more accurate name — Benchmark report
.We made the change to better highlight how you can access essential app reputation metrics for
your entire portfolio
and your competitors
. Use the report to compare performance, track trends, and identify new opportunities with customizable data views.
Explore your metrics now:
Benchmark report
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Introducing Reply kit: all your reply tools in one place

We’ve just launched
Reply kit
— a unified page where you can now manage Tags
, Templates
, and AI custom instructions
all in one place. Try it now
What’s new
- All your review response tools are now in one place, helping you move faster and stay aligned.
- A standalone tab for AI custom instructions, which were once buried in Review feed settings.
- A simplified sidebar experience, paving the way for upcoming tools like AI knowledge base.
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AI summary now supports Custom topics

Take more control of your AI summaries with
Custom topics
— specify exactly what you want the AI to summarize and get results tailored to your needs. Try it now
What’s new
- Custom topics: Guide the AI to summarize what matters most to you.
- Relevant insights: Get summaries aligned with your specific goals.
- More to come: More personalization options are on the way.
Available for all customers starting with the
Team plan
.We’ve made major under‑the‑hood improvements to how AI Replies handle Custom instructions.
- The AI now follows your instructions more precisely, no more skipped rules.
- For example, if you write “Always reply in Spanish” the AI will nowfollow it consistently, regardless of the review’s language. Previously, it could skip this rule.
- Custom instructions limit increased from 500to1000characters.
improved
Rating analysis
Google Play
Rating analysis: clearer view of Public vs. Console data

We’ve improved how Rating data is displayed for Google Play apps.
What’s new
- Public dataandGoogle Play Console dataare now shown separately, with clear labels.
- Titles are fully aligned with the Console for easier navigation and consistency.
What’s next
Right now, data is only available at the
Worldwide
level. Country-specific views are on the way.Load More
→