Changelog

Follow up on the latest improvements and updates.

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Automation

AI Features

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AI automation: Knowledge base support

AI Automation_ Knowledge base support
Big update to
AI automation
– you can now add your own
FAQs, knowledge bases, help center articles
, and other docs to power your rules.
Try it now
How it works
  • Upload product-specific documents to the AI Automation rules.
  • AI uses relevant details from those docs when creating replies.
Why it matters
  • More accurate, on-brand answers with less manual editing.
  • Automates more cases safely, so your team spends time on the tricky ones.

new

AI Features

Agent performance

Agent performance AI summary

Agent AI Summary
We’ve added an
AI Summary
to the
Agent performance
page, so you can see the story behind the numbers.
How it works
  • Analyzes all agent performance data for the selected period.
  • Surfaces the top 3 positive and top 3 negative patterns.
  • Writes a plain-language recap to spotlight standout contributors, improvement areas, and potential risks.
Why it matters
  • With dozens of agents and metrics, it’s easy to miss signals – the AI Summary highlights what deserves your attention.
  • It goes beyond rephrasing numbers – it adds analysis and practical suggestions you can act on.

improved

AI Features

Agent performance

Agent performance AI metrics

Agent performance
We’ve enriched the
Agent performance
page with new AI metrics, so you can see how much AI helps your team.
What's new
  • AI direct replies
    : replies generated by AI and sent to the store with no edits.
  • AI-assisted replies
    : replies where AI features were used and an agent made any edits before sending. It also counts replies written manually or from a template where any AI tool (e.g., Improve, Shorter, Longer) was used.
Exec report
We’ve refreshed the
Exec report
to give you a clearer snapshot of your most important app metrics.
What's new
  • New rating
    metric: shows the average of ratings received in the selected period, making trend analysis across apps simpler.
  • Cross-links
    on every metric: jump straight to Rating analysis, Reviews feed, Semantic analysis, and more for deeper insights.
In-app Events)
Why it matters
In-app events such as updates, promotions, and seasonal launches drive visibility and downloads in app stores. You can now track and explore these events for
your own apps
and
competitors
directly in AppFollow.
What’s included
  • Discover in-app events for any app, including your own and your competitors.
  • Access key details like event
    name
    ,
    type
    ,
    duration
    , and
    region
    .
  • View visual assets including icons and images.
  • Monitor upcoming, active, and past events — all in one place.
  • We are already working on providing even more tools.
How to use
Open any app profile in AppFollow and scroll to the
In-app events
section to view a full list of events with their current status and details.
Read more
Benchmark Report
The
Custom reporting
page now has more accurate name —
Benchmark report
.
We made the change to better highlight how you can access essential app reputation metrics for
your entire portfolio
and
your competitors
.
Use the report to compare performance, track trends, and identify new opportunities with customizable data views.
Explore your metrics now:
Benchmark report
Reply kit
We’ve just launched
Reply kit
— a unified page where you can now manage
Tags
Templates
, and
AI custom instructions
all in one place.
Try it now
What’s new
  • All your review response tools are now in one place, helping you move faster and stay aligned.
  • A standalone tab for 
    AI custom instructions
    , which were once buried in Review feed settings.
  • A simplified sidebar experience, paving the way for upcoming tools like
    AI knowledge base
    .
Custom topic
Take more control of your AI summaries with
Custom topics
— specify exactly what you want the AI to summarize and get results tailored to your needs.
Try it now
What’s new
  • Custom topics
    : Guide the AI to summarize what matters most to you.
  • Relevant insights
    : Get summaries aligned with your specific goals.
  • More to come
    : More personalization options are on the way.
Available for all customers starting with the
Team plan
.
We’ve made major under‑the‑hood improvements to how AI Replies handle Custom instructions.
  • The AI now follows your instructions more precisely, no more skipped rules.
  • For example, if you write “
    Always reply in Spanish
    ” the AI will now
    follow it consistently
    , regardless of the review’s language. Previously, it could skip this rule.
  • Custom instructions limit increased from
    500
     to 
    1000
    characters.
Rating analysis
We’ve improved how Rating data is displayed for Google Play apps.
What’s new
  • Public data
    and
    Google Play Console data
    are now shown separately, with clear labels.
  • Titles are fully aligned with the Console for easier navigation and consistency.
What’s next
Right now, data is only available at the
Worldwide
level. Country-specific views are on the way.
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