Track in-app events
in progress
O
Ops
🎉 In-App Events for Google Play are now live! 🎮📱
We have fully rolled out support for In-App Events in Google Play!
Just like with App Store events, we now collect and display:
✨ Event Name
📝 Description
🎯 Event Type
🗓 Start date (+ End date for ended events)
🖼 Media (pictures, icons)
Events are displayed directly on the App Page, based on country availability.
You can see upcoming, active, and past events — click on any event to view full details.
👉 This feature is already in production and available for any app that has In-App Events in Google Play.
📅 Data is updated daily
O
Ops
Merged in a post:
I'd like to request the addition of in-app events/promotional content tracking / overview, which would help us better monitor performance and optimize our app store presence through special events and promotional assets.
E
Elderberry Platypus
O
Ops
🌄 In-App Events for the App Store Are Now Live in Production!
We're now collecting and displaying key details about in-app events, including:
- Event type
- Event name and description
- Event image
- Start and end dates
Things to note:
📍 Events are shown on the app’s page, based on the country selected in the filter.
🗂 A dedicated tab is available for events that have already ended.
🚫 Only App Store events are supported at the moment — Google Play events are coming soon.
Anatoly Sharifulin
in progress
Anatoly Sharifulin
planned
Anatoly Sharifulin
under review
O
Old Porpoise
I'd like to track competitors' Store Events (content - images, text, requirements - and duration), as shown in images 1 and 2.